Author: Advice Local

For businesses trying to cultivate a strong local presence online, building a collection of quality citations is crucial. Authoritative citations can improve a business’ visibility and help it rise above competitors in search results. Why Citation Quality is More Important than Quantity for #LocalSearch via @Advice_Local Click To Tweet That said, there are plenty of issues caused by getting as many online mentions as possible without worrying about citation quality. […Read More]

Consistency, accuracy and clarity are the most important elements of a business’ online data. For practitioners like doctors and lawyers, local presence management can be trickier than it would be for typical local businesses – especially when multiple practitioners work at a single organization. However, both solo practitioners with a unique address and multiple practitioners who share one location face local presence concerns that are unique to practitioners. To deal […Read More]

You already know that businesses need to maintain accurate NAP data (name, address, and phone number) online, but have you thought about how additional business details can improve visibility and attract consumers? For instance, have you considered why local businesses need to advertise their hours of operation online? That includes listing hours on the business’ website as well as in other local citations and business listings. 5 Reasons You Need […Read More]

You’ve probably heard a thing or two about directory listings by now. Maybe you know that it’s important for local businesses to submit their details and optimize directory listings, but aren’t sure what the big deal is if a business isn’t listed in these online directories. For instance, what happens to businesses that don’t have any citations at all? Or that only have a few directory listings? What if some […Read More]